BATB score: 8/10 Best as: never seen a memoir about marriage divorce before - Prince Charming turned lawsuit plaintiff; lovers to strangers Best to: first world problem Prince Charming left housewife and three kids for a younger kitten out of the blue - took all the money + housing, doesn’t even want custody for the children Best for: do you really know your husband? Best quotes: “And doesn’t it all look different, wouldn’t your own story look different, if you knew how it wa

BATB score: 10/10 BATB re-read; now that BATB is in the entertainment business, this book gives so much wisdom Best as: Bob Iger’s career and leadership memoir - 46 years in the same company - writing about his insecurities of not knowing, making decisions based on gut feelings, and experiencing work-related anxiety and the need to compartmentalize BATB lingering thought: his wife reminds him that “this role is not all of you” to keep him sane and at peace Best as: leaders h

BATB score: 10/10 *BATB re-read yep, this book is the real deal* Best for: any overachiever employee about to jump into another big crazy role and about to autopilot go! fight! win! all in baby! Best as: when we shift from working for money to working for pride and meaning of life, that’s when all hell breaks loose Best to: “You are not the work you do; you are the person you are.” Chill! We gotta chill! Best quotes: “He who knows he has enough is rich.” “Work will always be

BATB score: 10/10 *BATB re-read truly amazing 👏 * Best to: target mass (niche is a business limiting mindset) Best for: all marketer out there; coca cola lovers buy pepsi anyways Best as: one of the hardest ongoing battles any marketer faces is to get light, occasional and non-consumers to think of and remember their brand #distinctiveness BATB linger thoughts: loyalty programs are stupidly rewarding existing buyers for what they already do; we are all targeting the same peo

BATB score: 9/10 *BATB re-read still legit but less wow* Best to: RIP Bill Campbell, you set the bar really high on people manager roles and responsibilities above and beyond on all fronts Best as: a playbook for leaders for every office situation imaginable Best for: when they strip you off your title, do people still follow you? If yes, congratulations, you are a true leader. BATB lingering thought: as leaders, when you clap for your team, clap with energy and genuine enthu